A case study on building a polished, conversion focused website for an internationally known psychic medium, blending event booking, media features, and a retail shop into one cohesive brand experience.
Colby Rebel is a Los Angeles based psychic medium, author, and podcast host who has appeared on several national television programs. Before the rebuild, her online presence was split across several outdated pages that made it hard for visitors to find booking options, class schedules, or her published books in one place. Elite IT Solutions was brought in to design a WordPress site that would unify private readings, events, mentoring programs, podcasts, and a retail shop under a single, cohesive brand experience. The new site needed to feel warm and personal, reflect nearly fifteen years of professional experience, and make it simple for new visitors to book a session or explore her media appearances. Working closely with the client, our team built a WordPress and WooCommerce site that organizes every service, class, and product into a clear navigation structure, supported by a custom booking flow, an integrated shop, and a newsletter signup designed to keep visitors engaged well after their first visit to the site.
Colby Rebel had built a loyal following over nearly fifteen years of private readings, live events, and media appearances, serving as the site’s own stated experience. Her business had grown to include one on one mentoring, self paced online courses, two published books, and a retail shop, but her existing website could not keep pace with that expansion. Visitors arriving from a podcast feature or a television appearance often struggled to find the specific service they were looking for, and the site’s older design did not reflect the professionalism of her in person and on screen presence. [97 words] Problem Statement: The client needed a single, professionally designed website that could present private readings, events, mentoring, podcasts, and retail products without overwhelming first time visitors. Key Pain Points: • Services, events, and shop items were scattered across disconnected pages with no clear path to booking • The site did not reflect the credibility built through years of media appearances and client testimonials • There was no simple way for new visitors to subscribe for updates or discover recent podcast episodes.
Colby Rebel had built a loyal following over nearly fifteen years of private readings, live events, and media appearances, serving as the site’s own stated experience. Her business had grown to include one on one mentoring, self paced online courses, two published books, and a retail shop, but her existing website could not keep pace with that expansion. Visitors arriving from a podcast feature or a television appearance often struggled to find the specific service they were looking for, and the site’s older design did not reflect the professionalism of her in person and on screen presence. [97 words]
The client needed a single, professionally designed website that could present private readings, events, mentoring, podcasts, and retail products without overwhelming first time visitors.
Elite IT Solutions designed and built a custom WordPress site using Elementor, structured around clear service categories including private readings, events and classes, one on one mentoring, and podcasts. A dedicated booking page was created to streamline session scheduling, while a WooCommerce shop was integrated to support book sales and future retail products. Featured media logos were placed prominently on the homepage to immediately establish credibility with new visitors, and testimonials were organized into a dedicated section to reinforce trust. Our team built a clean, mobile responsive layout with a soft, calming color palette suited to the wellness and spiritual coaching space, along with a newsletter signup connected to Constant Contact for ongoing engagement. Navigation was restructured so that private readings, events, and mentoring programs each have their own clear entry point, reducing friction for visitors arriving from podcasts, television features, or social media. The site was also configured with SEO friendly metadata, structured page titles, and fast loading image assets, giving the client a scalable foundation to add future courses, retreats, and products without needing a redesign. The final build was tested across mobile devices and tablets to confirm booking flows and shop checkout worked smoothly for visitors arriving from social platforms.
The completed website gives Colby Rebel a single, professional home for every part of her business, from private readings to published books. Visitors can now move smoothly from a podcast or media feature into booking a session or exploring events, and the integrated shop provides a straightforward path for book sales. The refreshed design presents her media recognition and client testimonials in a clear, credible format, supporting continued growth of her mentoring programs and events calendar.
We believe that web design is not all about looking attractive – it’s about delivering an online presence that converts online. Our team create websites that not only look great but also drive results. Every project is built with meticulous attention to detail, bringing .
